Christina Nageler, managing director of the Austrian Self Care Association (IGEPHA), the representative voice of the Austrian OTC community, provides an insight into the obstacles associated with the sale of OTC products and the change required in the Austrian mentality towards self-care. Furthermore, she highlights how an effective OTC system relieves overall stress in the healthcare sector, as well as the challenges faced by the pharmacy sector as the digital online sales revolution sweeps across Europe.
Could you please introduce the Austrian Self Care Association (IGEPHA) to our international readers?
"Austria at present has a significantly lower amount of OTC products available to the population than other European countries."
