As a strong advocate for APAC, Roche Diagnostics’ Managing Director for Asia Pacific, Lance Little, shares his insights on the nuances of the markets in the region, the value proposition of the company to its clients, the importance of testing for 60 percent of the world’s population as well as the strategies to stay abreast with the fast-paced, dynamic environment of the region.
What are the issues of primary importance in your agenda lately as Managing Director of Roche Diagnostics Asia Pacific?
"The diverse nature of this region is conducive to the continuous rise of new challenges."
