Paulina Escobedo, general manager of B. Braun Medical Mexico, provides insights into the impressive development of this division since it was set up in the country in 2011, while the company will introduce its pharma product portfolio in Mexico in the upcoming months. She also documents the comprehensive partnership approach followed by B. Braun Medical Mexico, which naturally includes private and public health institutions, but also other medtech and pharmaceutical companies.
Globally, the two main divisions of B. Braun Medical (Hospital Care and Outpatient Market) represent 65 percent of the total sales of the group. B. Braun Medical however was only implanted in 2011 in Mexico. How has this division been gaining in importance over the past few years and what has been the strategic thinking sustaining its development?
"The healthcare and institutional communities of our country have warmly welcomed the opening of this division, while finally having the two B. Braun companies fully implanted in Mexico indisputably stands as a great addition to our country’s health eco-system."
