Jiří Volf, GM of BB Pharma, explains his motivation behind starting an entrepreneurial journey, the company’s competitive advantage in the face of international and local players, their business strategy in the Czech market and the exciting plans for BB Pharma to expand beyond European frontiers.
We are often approached by consultants trying to teach us how to become more profitable and internationalize. I usually dismiss them because, even though we sometimes make mistakes, I want to remain true to the company’s spirit
