NewBridge Pharmaceuticals, a specialty pharma company with Dubai as its regional headquarters for the MENA region, is celebrating its 10th anniversary in 2020. President and CEO Joe Henein discusses the company’s journey to becoming the partner of choice for US and European companies looking to bring their innovative products to MENA and explains his approach to overcoming regional challenges.
Our vision was to create a regional platform ready to license, market and commercialize innovation from companies that did not want to be in the region and seek outsourcing and partnerships
