Juan Luis Fernández Balaguer, general manager of Laboratorios Combix, the Spanish affiliate of Zydus Cadila, shares the milestones achieved by the company since joining the group and its promising future as one of two European operations. Having formerly served as president of AESEG, he then goes on to offer expert insights into the generics environment of the market and what changes must be made to create a more sustainable competitive landscape for all pharmaceutical players.
In the pharmaceutical industry having one or two very successful brands is enough, however, when speaking about generics, we must be able to offer everything to the pharmacies.
