Lance Little, managing director for Roche Diagnostics in Asia Pacific and board member of the Asia Pacific Medical Technology Association (APACMed), shares how COVID has affected their business in the region, his changing priorities during these challenging times, and the importance of building a unified culture across the regional organization, which represents over 20 diverse markets.
I tend to use the idea of diagnostics being forgotten in the basement as an analogy because that is typically where hospital labs are located. However, over the past 15 months, COVID has brought diagnostics out of the basement, so to speak, and placed it at the front and center of healthcare policy and decision-making
